Reading List

Personal Growth

1. Lead the Field by Earl Nightingale
2. The Art of Exceptional Living by Jim Rohn
3. A Guide to the Good Life by William Braxton Irvine
4. Evil Plans: Having Fun on the Road to World Domination
5. Change Anything: The New Science of Personal Success
6. Self-Promotion for Introverts: The Quiet Guide to Getting Ahead
7. Thinking, Fast and Slow
8. Harvard Business Review on Advancing Your Career
9. Poke the Box: When Was the Last Time You Did Something for the First Time?
10. How to Win Friends and Influence People 
11. 7 Habits of Highly Effective People
12. Checklist Manifesto

Communication

1. On Writing Well by William Zinsser
2. Presentation Zen by Garr Reynolds
3. Made to Stick by Chip and Dan Heath
4. The Copywriter’s Handbook by Robert Bly
5. Show Me The Numbers by Stephen Few
6. Networking for People who Hate Networking: A Field Guide for Introverts, the Overwhelmed, and the Underconnected
7. Great on the Job: What to Say, How to Say It: The Secrets of Getting Ahead
8. The Art of Explanation: Making Your Ideas, Products and Services Easier to Understand 
9. Crucial Conversations: Tools for Talking When Stakes Are High

Leadership

1. Tribes by Seth Godin
2. Total Leadership by Stewart Friedman
3. What Got You Here Won’t Get You There by Marshall Goldsmith 
4. The New Leader’s 100-Day Action Plan by George Bradt et al
5. The Halo Effect by Phil Rosenzweig
6. The Leader Who Had no Title: A Modern Fable on Real Success in Business and in Life
7. HBR's 10 Must Reads on Leadership
8. Influence without Authority
9. The One Thing You Need to Know: About Great Managing, Great Leading, and Sustained Individual Success 
10. The First 90 Days: Critical Success Strategies for New Leaders at All Levels
11. The Real Warren Buffett: Managing Capital, Leading People
12. Lean In: Women, Work, and the Will to Lead ​​ 

Productivity & Effectiveness

1. Getting Things Done by David Allen
2. The Power of Full Engagement by Jim Loehr & Tony Schwartz
3. Strengths Finder 2.0 by Tom Rath
4. Bit Literacy by Mark Hurst
5. 10 Days to Faster Reading by Abby Marks-Beale
6. 18 Minutes: Find Your Focus, Master Distraction, and Get the Right Things Done
7. Be Excellent at Anything: The Four Keys to Transforming the Way We Work and Live
8. Extreme Productivity: Boost Your Results, Reduce Your Hours 
9. The 7 Habits of Highly Effective People
10. The 8th Habit: From Effectiveness to Greatness
11. The 5 Elements of Effective Thinking
12. Eat That Frog: 21 Great Ways to Stop Procrastinating and Get More Done in Less Time
13. Getting Things Done: The Art of Stress-Free Productivity

Business Creation

1. Go It Alone by Bruce Judson
2. The Lean Startup by Eric Ries
3. The Knack by Norm Brodsky & Bo Burlingham 
4. Ready, Fire, Aim by Michael Masterson
5. Escape from Cubicle Nation by Pamela Slim
6. Bankable Business Plans by Edward Rogoff
7. HBR's 10 Must Reads: The Essentials
8. HBR's 10 Must Reads on Change
9. Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant

Creativity & Innovation

1. The Creative Habit by Twyla Tharp
2. Myths of Innovation by Scott Berkun
3. Innovation and Entrepreneurship by Peter F. Drucker
4. The Idea Hunter: How to Find the Best Ideas and Make Them Happen
5. The Innovator's Dilemma

The Human Mind

1. Thinking, Fast and Slow by Daniel Kahneman
2. Brain Rules by John Medina
3. Making Sense of Behavior by William T. Powers
4. Driven by Paul Lawrence and Nitin Nohria
5. Deep Survival by Laurence Gonzales
6. Quiet: The Power of Introverts in a World That Can't Stop Talking
7. The Power of Habit: Why We Do What We Do in Life and Business

Corporate Strategy

1. Purpose: The Starting Point of Great Companies by Nikos Mourkogiannis
2. Competitive Strategy by Michael Porter
3. Blue Ocean Strategy by W. Chan Kim and Renée Mauborgne
4. Seeing What’s Next by Clayton M. Christensen et al
5. HBR's 10 Must Reads on Strategy
6. Onward: How Starbucks Fought for its Life Without Losing its Soul
7. Idea Man: A Memoir by the Cofounder of Microsoft
8. In the Plex: How Google Thinks, Works, and Shapes Our Lives
9. Steve Jobs
10. The Five Dysfunctions of a Team: A Leadership Fable

Problem Solving

1. The 80/20 Principle by Richard Koch
2. Accidental Genius by Mark Levy
3. Learning from the Future by Liam Fahey & Robert Randall

Behavioral Change

1. The Power of Less by Leo Babauta
2. The Path of Least Resistance by Robert Fritz
3. Re-Create Your Life by Morty Lefkoe
4. Self-Directed Behavior by David L. Watson & Roland G. Tharp

Decision-Making

1. Sources of Power: How People Make Decisions by Gary Klein
2. Smart Choices by John S. Hammond et al
3. Ethics for the Real World by Ronald Howard & Clinton Korver
4. The Signal and the Noise: Why So Many Predictions Fail -- But Some Don't ​Summary 

Influence

1. Influence: The Psychology of Persuasion by Robert B. Cialdini
2. How to Win Friends and Influence People by Dale Carnegie
3. Crucial Conversations by Kerry Patterson et al
4. The 48 Laws of Power by Robert Greene

Negotiation

1. Bargaining For Advantage by G. Richard Shell
2. 3-D Negotiation by David A. Lax and James K. Sebenius
3. The Partnership Charter by David Gage
4. Getting More: How to Negotiate to Achieve Your Goals in the Real World
5. Getting to Yes: Negotiating Agreement Without Giving In

Management

1. First, Break All The Rules by Marcus Buckingham & Curt Coffman
2. 12: The Elements of Great Managing by Rodd Wagner & James Harter
3. Growing Great Employees by Erika Andersen
4. The Essential Drucker by Peter F. Drucker
5. HBR's 10 Must Reads on Managing People

Project Management

1. Making Things Happen by Scott Berkun
2. Results Without Authority by Tom Kendrick
3. Making Things Happen: Mastering Project Management 

Systems

1. Thinking in Systems by Donella Meadows
2. Work the System by Sam Carpenter

Analysis

1. Turning Numbers Into Knowledge by Jonathan Koomey 
2. Marketing Metrics by Paul W. Farris et al 
3. The Economist Numbers Guide by Richard Stuteley

Statistics

1.Thinking Statistically by Uri Bram
2. How to Lie with Statistics by Darrell Huff

Value-Creation & Testing

1. Rework by Jason Fried and David Heinemeier Hansson 
2. The New Business Road Test by John Mullins
3. How to Make Millions with Your Ideas by Dan Kennedy

Marketing

1. All Marketers Are Liars by Seth Godin
2. Permission Marketing by Seth Godin
3. The 22 Immutable Laws of Marketing by Al Ries & Jack Trout
4. Getting Everything You Can Out of All You’ve Got by Jay Abraham

Sales

1. The Psychology of Selling by Brian Tracy
2. Pitch Anything by Oren Klaff
3. The Ultimate Sales Machine by Chet Holmes
4. Value-Based Fees by Alan Weiss
5. SPIN Selling by Neil Rackham
6. The Long Tail: Why the Future of Business is Selling Less of More

Finance & Accounting

1. Financial Intelligence for Entrepreneurs by Karen Berman and Joe Knight
2. Simple Numbers, Straight Talk, Big Profits by Greg Crabtree
3. The 1% Windfall by Rafi Mohammed
4. Accounting Made Simple by Mike Piper
5. How to Read a Financial Report by John A. Tracy
6. Venture Deals by Brad Feld and Jason Mendelson

Value-Delivery

1. Indispensable by Joe Calloway
2. The Goal: A Process of Ongoing Improvement by Eliyahu Goldratt
3. Lean Thinking by James Womack and Daniel Jones

Corporate Skills

1. The Unwritten Laws of Business by W.J. King
2. The Effective Executive by Peter Drucker
3. The Simplicity Survival Handbook by Bill Jensen
4. Hire With Your Head by Lou Adler

Design

1. The Design of Everyday Things by Donald Norman
2. Universal Principles of Design by William Lidwell et al

Consulting

1. Getting Started in Consulting by Alan Weiss
2. Secrets of Consulting by Gerald M. Weinberg

Personal Finance

1. Your Money or Your Life by Joel Dominguez & Vicki Robin
2. The Millionaire Next Door by Thomas Stanley & William Danko
3. I Will Teach You To Be Rich by Ramit Sethi
4. Fail-Safe Investing by Harry Browne

Software

1. Being Geek: The Software Developer's Career Handbook
2. Cracking the Coding Interview: 150 Programming Questions and Solutions 
3. Programming Interviews Exposed: Secrets to Landing Your Next Job
4. ​The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses 

Motivation

1. Drive: The Surprising Truth About What Motivates Us
2. What's Stopping Me From Getting Ahead?: What Your Manager Won't Tell You About What it Really Takes to Be Successful
3. How to Simplify Your Life: Seven Practical Steps to Letting Go of Your Burdens and Living a Happier Life
4. Decisive: How to Make Better Choices in Life and Work